reb cosmetics

“Australian, Vegan & Mineral Cosmetics “

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Ruth is the proud owner of REB Cosmetics, an all-natural mineral cosmetics company based in beautiful South Australia.

In November 2022, I had the privilege of being contracted by Ruth to redesign the company's digital face – their website. Employing my skills, I crafted a bespoke Shopify website, implementing custom coding to ensure a unique and tailored online presence that truly reflects the essence of REB Cosmetics.

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Ruth was delighted with the outcome, and her satisfaction led to an exciting full-time contract offer to head up the Design and Marketing division. As part of this role, I developed a comprehensive branding guide, ensuring a seamless and visually compelling representation across various media platforms.

I orchestrated extensive campaigns for major retail events such as Black Friday, Easter, Mother's day etc, and new product launches. I also organised and directed sold out beauty workshops.

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As a pioneer in the field, I conceptualised and executed targeted email marketing campaigns. Crafting compelling EDMs and blogs became second nature, resulting in significant sales growth and a deepening of customer loyalty.

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Beyond the digital realm, I lent my creative touch to the physical store environment. I installed captivating window displays, drawing in passersby, and handled the design of all packaging, ticketing, posters, banners, product cards, and in-store flyers. The goal was not just to sell cosmetics but to create an immersive and visually enchanting experience for every customer.

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SERVICES

• Logo

• Branding

• Packaging

• Website Design

• Digital and Print Media